JOIN THE BOWER FAMILY: Part Time Marketing Executive (POSITION FILLED)

THE BOWER HOTEL
The Bower Byron Bay reimagines the beach hotel concept by combining the laidback barefoot ambiance of Byron Bay with the discreet and effortless elegance of New York’s luxury, boutique accommodation.

Surrounded by lush tropical gardens and home to our award-winning magnesium pool, The Bower Hotel has established itself as the ideal Byron Bay accommodation of choice for those wanting to reset and relax.

We are currently seeking a part-time marketing executive to join our close knit team. If you love aesthetically pleasing holiday vibes, are a whizz on social media and digital marketing then we want to hear from you! 

ABOUT THE ROLE

Reporting to the General Manager, you will be responsible for all external and internal communications. With an emphasis on social media and digital marketing, the role requires developing, establishing and maintaining marketing campaigns to meet The Bower’s overall objectives. This includes managing marketing communications across multiple channels, overseeing marketing, advertising, promotional activities for the hotel and executing marketing and sales strategies to maximise profitability. The role involves the development of marketing plans and content calendars, campaign design, delivery and execution as well as post campaign review. 

Additionally, the role requires involvement in content creation and the ability to plan and execute long term marketing strategies that contribute to the ongoing success of the hotel. 

ABOUT YOU

• Love all things social media, from content creation to strategic planning 
• Possess a genuine passion for the tourism industry 
• Confident in pitching and executing campaign ideas 
• Excellent communication skills with excellent attention to detail
• Highly self-motivated and thrive in an autonomous environment

ABOUT THE ROLE

• Ensure website and online channels are accurate and up to date
• Distribute a monthly EDM with hotel updates and happenings
• Actively seek partnership opportunities with influencers and brands 
• Manage the online blog with creative content that is relevant to The Bower guest 
• Social media management across Instagram and TikTok 
• Ongoing content creation 
• Management of internal guest communications including updating the compendium and guest email templates 

QUALIFICATIONS & EXPERIENCE 

• 3 years PLUS in marketing, storytelling, brand development 
• Professional content creation skills an advantage (photography and/or graphic design) 
• Previous experience in hotel marketing is an advantage 

ADDITIONAL INFORMATION

The Bower is a close-knit team of supportive individuals who thrive on offering a high level of customer service and hospitality. We offer a highly competitive hourly rate and flexible hours. 

Please note you must be able to work autonomously in this role. 

Please only apply if you are based in the Northern Rivers.

THIS POSITION HAS NOW BEEN FILLED